Ad Operations Executive/ Media Executive

AdAsia Vietnam - AnyMind Group cần tuyển vị trí Ad Operations Executive/ Media Executive làm việc tại Hồ Chí Minh, mức lương thương lượng / cạnh tranh. Chi tiết công việc như sau:

Mô tả Công việc

WHAT YOU WILL DO

1. Campaign Management (50%):

• Follow the Ad Operation process from Channel Planning to Campaign execution.
• Own the end-to-end digital campaigns operating on a daily basis, including implementation (ad platforms & tracking), monitoring, optimization, performance analysis, and reporting.
• Work with related teams to manage qualities & quantities of campaign materials.
• Implement, daily monitor, and assess ongoing campaigns to ensure campaign’s performance as committed to media plans, especially performance-based campaigns (CPA, CPA, CPL, CPO, CPI, ROAS…)
• Proactively sync up with line managers on a daily or weekly basis to propose action plans/optimize tactics for delivering KPIs ((Skew to performance-based: Leads, Orders/Purchases, ROAS...)
• Closely working with BD/Account to manage campaign budgets, and reconciliation process to ensure & maximize company PnL.
• Interact daily and maintain rapport across platforms to ensure KPIs.
• Prepare and provide Final reviews or reports with actionable insights & learnings to relevant parties.

2. Internal Tasks (30%)

• Adheres to Media buying best practices as established by the team (i.e. meeting deadlines, adhering to budgets, etc)
• Update with line manager and internal teams on project status, together with KPI progress, budget delivery, PnL
• Own soundly company paperwork process to support line-manager working with internal Legal & Finance team in terms of related tasks.
• Learning and Sharing new innovations/tools.

3. Work with Vendors (20%)

• Explore vendors with new innovations/solutions to address media plan requirements as well as diversify channels.
• Successfully manages and leverages vendor relationships employing diplomatic communications to ensure high-quality deliverables that are timely, within specification, and to the client's best advantage.
• Well-negotiated with vendors to get good discounts and benefits for maximizing company profit

Yêu cầu Tuyển dụng

WHO YOU ARE

• Bachelor’s degree (communications, marketing, advertising, or media preferred)
• Minimum 1-2 years experience in digital performance media
• Knowing about back-end coding is a plus
• Ability to prioritize and organize workload
• HANDS-ON experience in digital media campaign execution on multiple platforms:

a. Facebook (Especially: Conversion Ads, CPAs/Catalog Sales)

b. Google Ads (Especially: Shopping Ads )

c. Local Ad Networks, Programmatic Ads, and others

• HANDS-ON experience in operating diverse performance campaigns: Lead Generation, Ecommerce (purchase optimization on marketplace & branded eshop, ROAS), App installation (NRU, In-app events..)
• Having knowledge on:

a. Tag Tracking implement: GTM

b. Third-party Measurement platforms: GA & GA for Ecommerce, App Flyers.

• Careful with a strong numerical sense, data analysis, and detail-oriented.
• Teamwork, solution-driven, Open-minded - Can-do attitude, eager to learn, well-organized
• Strong sense of responsibility
• Good business sense and the ability to manage budget
• Strong understanding of all media types, with a strong focus on digital
• Researching, critical & logical thinking, teamwork
• Good at verbal and written communication skills
• Proficiency in Microsoft Excel, PowerPoint, and Word
• Good command of English

Chế độ & Phúc lợi

WHY YOU'LL LOVE IT

• Competitive Salary
• Performance Review (2 times per year)
• Performance Bonus (1 time per year from 0.5-month to 3-month salary amount)
• Annual Leave: 15 days and other leave types
• Quarterly, Annual MVP Awards (prizes up to 5,000USD)
• Private Health Insurance
• MacBook to be provided
• Good chance to explore new trends in the digital market
• Opportunity to learn and work with the most advanced advertising technology platforms
• Work in a professional, active, international, and dynamic environment