Senior Copywriter

Dentsu Aegis Network cần tuyển vị trí Senior Copywriter làm việc tại Hồ Chí Minh, mức lương thương lượng / cạnh tranh. Chi tiết công việc như sau:

Mô tả Công việc

• Primary purpose:

Create digital content and advertorial articles that deliver key message of brands and engage targeted audiences in brand awareness, giving an effective branding angles and branding strategy.

• Principal Accountabilities:

• Work with account team to get client brief properly (ask all the necessary information and raise all the concerns about the brief) using content brief form

• Study consumers/users insights (channel, trend and mentality, social position, language of target audience) by internal and external soures and take advantage of social trend and techniques

• Create contents which convey key message of brand mood and tones effective branding angles and strategy, matching with brand mood and tone, align with topline strategy

• Generate ideas and join brainstorming for viral campaign and contest

• Monitor impacts of content and evaluate effectiveness of campaign

• Update about job status and other handling job to Head of Content

• Get feedbacks and evaluation from account team and client to deliver the best quality of content services

• Ensure to meet deadline as scheduled

Yêu cầu Tuyển dụng

• Performance Standard:

Outcomes of this position is measured by:

• Quality of copy (as a senior copywriter)

• Client satisfaction

• Compliance to campaign timeline

• Knowledge & experiences:

• BA degree, major in journalism or languages or marketing

• Proficiency in Vietnamese, specifically in using Vietnamese grammar, specially in using repeated, onomatop, pictographic Vietnamese words

• Knowledge in communication and marketing, espcially digital marketing

• Able to generating ideas

• General social awareness about but not limited to economy growth, consumers, culture, ect.

• Proficiency in English (intermediate)

• Proficiency in MS Office using, especially power point and excel

• 3 years of working experience (with diversified brand) is a plus

• Skills/Abilities:

• Active Listening

• External and internal presentation & persuasion

• Customer sevices mindset

• Verbal and written communication

• Helpful, responsible, result-oriented and integrity