Strategic Planner (English is a MUST)

We Create Content cần tuyển vị trí Strategic Planner (English is a MUST) làm việc tại Hà Nội, mức lương từ 13,000,000 - 15,000,000 VND. Chi tiết công việc như sau:

Mô tả Công việc

What’s the role?

The Strategic Planner will work with the Board of Directors in setting the strategic objectives of any content marketing campaign.

You will collaborate closely with the account management and creative teams.

You will also be required to present your content strategies to clients during new business pitches.

Collaborate with Digital Marketing Executive to implement and evaluate campaigns

Identifying potential problems and devising ways to rectify them

Liaising with senior members of staff to receive feedback and create improvements to strategies

You will be the agency’s lead on HubSpot execution and best practice - reporting your latest learnings, trends and technical updates to the rest of the team.

As WCC’s go-to strategic planner, you will frequently work on new business prospects with the Managing Director and help pitch We Create Content strategies to clients as part of the sales team.

This role will be reporting to the General Director.

Yêu cầu Tuyển dụng

Key responsibilities:

Conduct in-depth research to identify consumer preferences and market opportunities to support content strategies

Craft content and inbound marketing strategies for WCC and its clients based on business objectives and SMART Goals

Absorbing client brief to understand their business objectives

Defining keywords - SEO strategy

Overseeing client interviews to develop pain point SEO

Auditing existing content to improve Google rankings

Working with the Brand Editor to produce content and inbound marketing strategies for We Create Content and its client portfolio.

Work with the Digital Marketing Executive to set and reach KPIs that will mean client success and, essentially, retainer renewals

Oversee seamless execution of content and inbound marketing strategies by working closely with account management, digital marketing and creative teams

Track and measure content and inbound marketing outcomes including engagement, leads, sales and ROI and evolve future strategies accordingly

Identify link-building opportunities

Analyse results of social media ad strategies in relation to content promotion and distribution

Be on top of trends in content and inbound marketing

Be an indispensable part of the WCC New Business Team by executing research, defining content/ inbound marketing strategies, and presenting to clients

Champion inbound marketing best practice among agency colleagues

Successful candidates will have:

A proven track record in developing strategic plans that benefit the client

Ability to get on with projects, take initiative, ownership and responsibility

A research-led and strategic approach to all client briefs

Experience in creating content and inbound strategies and pitching them

An eye on client budgets to ensure WCC’s strategies are as achievable as they are ambitious

Management and collaborative skills to ensure the strategy and best practice is adhered to during execution

A good knowledge of the media and different platform and how strategy planning influences it

First class attention to detail and the hunger to do better, always

Clear communication both verbally and written, in English and Vietnamese

Chế độ & Phúc lợi

Competitive salary;

Bonus according Remuneration Policies and Year – end business result and performance working;

Adjust salary annually;

Join in teambuilding, the birthday of employee monthly, year-end party, the birthday of company...;

Contribute your opinion and be valued by management and colleagues;

Be recognized (via career enhancement) for your working dedication and achievements;

Enjoy modern working facilities;

Happy Hour every Friday to "chill" at a cozy bar corner, light snacks available to all staff every day;

Succeed as part of a young, motivated and successful team

Lưu ý khi nộp hồ sơ

Interested candidates should send a cover letter and curriculum vitae in English to [email protected] with the title: Strategic Planner - Full name in the subject line of the email