[HCM][Agency] Havas Media Vietnam: Senior Digital Account Manager/Director needed

We are looking for a Senior Digital Account Manager/Director, please see description below:

- A comprehension of SEO, paid search, display, retargeting, email marketing, affiliate marketing, social, Conversion Optimisation, website design, inbound marketing and other key, relevant channels that provide traffic and conversions for clients and to share this with your team.

- To maintain a strong understanding and high proficiency of use of the key analytical and market intelligence tools (Google Analytics, Coremetrics, Adobe Omniture, Hitwise, Searchmetrics) and ensure analysis and insight are drawn from these tools on an ongoing basis to maximise the delivery of customer campaigns.

- To analyse and draw insight from third party analytics data and other sources across multi channels – including ppc and display platforms.

- To produce detailed commercial scenario planning forecasts for customers, KPIs and reporting.

- To report to the managing director on a monthly basis on the performance of your customer accounts and ensure timely and accurate reporting is carried out on your accounts on a monthly basis.

- To ensure, in relation to project work, all customers have agreed and signed a project agreement prior to any work starting and that all signed paperwork is attached to the relevant opportunity

- To ensure, in relation to ongoing campaign work, all customers have agreed and signed an annual contract as standard and that all signed paperwork is attached to the relevant opportunity

- To meet the requirements of the Finance Department for prompt and accurate supply of information about sales, so that forecasting is accurate and customers can be promptly and accurately invoiced.

Organisation/best practise

- To ensure that all quotes are logged accurately in the quote system .

- To ensure that all sales bookings are promptly recorded and promptly confirmed.

- Confirmations for all business must include a signed order against terms and conditions. For each confirmed sale, the quote system must be amended accordingly to include the relevant close date and job code.

- To alert the Finance Department of any case where there is a known risk of a client not paying

- To co-operate as required with the Finance Department in securing payment from customers.

- To provide detailed and accurate briefs to the creative department when development work is required.

- To ensure your knowledge of the digital marketing industry is kept up-to-date and relevant by networking/researching/reading blogs and other news and information sources.

- To contribute to fostering a culture of excellence across the wider team.

- To support other members of the account management team in developing industry-leading multi-channel campaigns and share best practice.

- To assist your managing director in other tasks as required.

Key skills and experience

- A minimum of 3 years’ experience in an agency role within a client services, planning or project management team within the digital and wider marketing sector of devising and implementing integrated digital marketing campaigns, within an agency that includes a variety of digital channels – in particular SEO, PPC, Display, Social, Email and Content.

- Specific experience of SEO practises

- Specific experience of achieving significant improvements in results by devising and implementing innovative campaign strategies and ideas

- Good understanding of web design and development process including; UX, scoping, project management frameworks, user testing and research

- Experience of complex technical work

- Project management experience

- Analytical, with a proven ability to interpret large amounts of information, news, data and research quickly – and distil the most important/relevant information for intelligent strategic development

- Proficient user of Google Analytics and other analytics platforms.

- Highly numerate and passionate about delving into – and drawing insight from - data

- High level customer relationship management skills with a proven ability to develop and maintain long lasting customer relationships.

- Highly commercial

- Excellent working knowledge of major social media channels including Facebook and Twitter

- Excellent understanding of how Google and other search engines work

- Proactive and highly organised, with excellent information management skills a proven ability to multi-task

- Excellent project management, campaign management and planning skills

- Able to meet tight deadlines and remain calm under pressure

- Excellent communication and presentation skills and ability to deliver clear concise ideas to internal and external stakeholders.

- Able to work both on own initiative and as part of a team

- Able to recognise when services provided by other business units could benefit the client

- Understands the role of marketing communications within a broader business context to ensure the agency role is marketing partner rather than supplier

- Grasps how key businesses are structured internally

- Understands company reports, key business theories and have an awareness of day to day business news

- Excellent negotiation skills

Key behaviours

- Have a complete understanding of the client`s business and market

- Excellent attention to detail

- Analytical and inquisitive, with excellent attention to detail

- Passionate about digital marketing, with a general thirst for digital knowledge and a significant interest in new platforms and channels

- Innovative and creative, with a concise, precise and effective approach to problem solving and the ability to develop, deliver and evaluate brilliant ideas founded on rock-solid strategic thinking

- Ability to present complex technical strategies with confidence and gravitas

- Ability to think both strategically and operationally

- Bright, motivated and driven, with the motivation to lead by example

- Positive thinker, with a can-do attitude

- Reliable, flexible and cooperative

- Diplomatic and tactful

- Honest and trustworthy

- Personable and approachable, with an enthusiastic and motivational nature and an overall passion for excellence

- High energy and committed with a genuine sense of fun

Interested candidates please send your CV to [email protected]