[HCM][Agency] YouNet Digital: Senior Performance Executive
YouNet Digital is a member of YouNet Group (www.younet.co) – a leading complete Social Solutions provider in Vietnam & SEA.
Our craftsmen create everything in digital with lively imagination and updated technology for your specific needs and building your business by connecting your brand with customers and ultimately, driving sales.
With advanced Social platforms, we truly understand what motivates, inspires and excites your customers, we then provide exceptional insight to produce creative and results-driven marketing solutions.
Currently, we are looking for Performance Media Specialist.
RESPONSIBILITIES:
Our Digital Media Analytic Planner proposes media and analytic strategy, executes media buying and does media optimization to maximize campaign performance on variety of platforms including social networks, website, application… We’re looking for an experienced planner loves solving client’s business problems and coming up with innovative media solutions that exceed our client’s expectations.
Types of media platforms they would be working with:
- Media Publishers
- Google Ads;
- Social Ads
- Ad Network
- Programmatic buying
- Performance media
What you’ll be doing
- Working with internal teams and clients to understand business objectives and strategic media direction on digital and social.
- Proposing innovative media platforms with different ad types/formats with budget allocations to reach and engage with right target audience that will deliver the right message at the right time.
- Utilizing research tools and analyzing databases from variety of sources to find out digital user behaviors/attitude that help to sharpen strategic direction and creative media format recommendations
- Identifying target audiences and analyzing their characteristics, behavior and media habits;
- Presenting media proposals, including rationale, budget allocation and KPI to clients.
- Building and maintaining good relationships with publishers, ad networks and 3rd Party Vendors.
- Managing client relationships to build respect and trust of Mirum’s media capabilities.
- Measuring, reporting and optimizing performance of media campaigns against goals.
- Conducting web analytics / social analytics for both media and campaign optimization.
BENEFIT:
- Basic salary, 13 month salary & performance bonus
- Additional company benefit: https://www.younet.co/vi/careers/#tab_social_life
REPORT TO: Operation Director
PROMOTION: Higher level ( Media Planning Manager)
REQUIREMENTS:
- Bachelor degree in marketing/communications or equivalent experience.
- 2 to 3+ years of experience in digital media role including successful planning, executing media buying and campaign tracking that met or exceeded client’s expectations.
- Demonstrable experience managing SEM, Social Media and Display advertising (GDN, Ad networks, DSP…)
- Solid knowledge of website analytics tools (Google Analytics and/or AMO…)
- Social analytics knowledge and experience is a main plus.
- Ability to integrate critical information from many diverse areas.
- Working proficiency in English (both verbal and writing skills).
- Hard-working and ready to work in high pressure environment.
- Good interpersonal skills.
- Able to work independently and as part of a team.
APPLICATION:
- Recipient’s email: [email protected]. CV & Cover Letter in English