[HCMC] Công ty Creatory tuyển dụng Senior Copywriter
Job Description: https://creatory.bamboohr.com/jobs/view.php?id=255
ABOUT CREATORY & WHAT WE DO
Founded in 2015, CREATORY - “Create a Story” - a Digital Entertainment and a Content Marketing / Content Technology company that nurtures & supports individual talents to become the influencers that can impact millions of young generations, as well as providing the entertaining and creative contents. Our main business includes Talent Management, PR / Influencer Marketing, Contents Production, Contents Distribution.
Our platform has a wide portfolio of influencers that are categorized into main fields such as gaming, lifestyle, edutainment, etc. Some of our most popular content creators are influential and inspiring positive living to the community, including MisThy, Woossi, Oops Banana, Di Di, Linh Ngoc Dam, Vannie, Rip113, Cuong Kido, Long.C, etc.
A, GENERAL DESCRIPTION
CREATORY is looking for a Senior (Advertising) Copywriter who can conceive and implement video marketing programs that range from digital commercial film to social media viral videos. A copywriter will be responsible for developing engaging advertising video ideas for our clients that tell a story and elicits an emotional response from viewers (consumers) as a result of effective advertisement. Sr. Copywriter will lead other content planners and support the creative director in delivering advertising ideas to viral results.
B, MAIN RESPONSIBILITIES
1. Content Creation (60%)
- Produces briefs and scripts for advertising campaigns and amends advertising copy according to feedback.
- Responsible for generating the words, slogans and audio scripts that accompany advertising visuals.
- Creating advertising ideas for the video, which typically contain an integrated verbal and visual concept, with the ability to make an imaginative leap and an intuitive understanding of the public the advert is aimed at.
- Responsible for constant detailed revision and rewriting either at the request of the client or to tune up the communication for maximizing views and engagement.
2. Content Analyzing (30%)
- Meeting with account executives to discuss the client's requirements and core messages and target audience.
- Familiarising with the product, target audience and competitor activities in the market.
- Brainstorm ideas and concepts for the visuals and words with other members of the creative team to conceive and complete effective advertisements.
- Presenting initial ideas to the creative director, some of which may be rejected or developed into workable concepts.
- Writing various copy options, which may be presented to the client as a story-board.
3. Operation(10%)
- Overseeing the production phase, booking and liaising with in-house members and outsourcing production companies.
- Casting external KOLs to appear in adverts if required.
- Other tasks assigned by line manager.
C, REQUIREMENT:
Qualification:
- Competence in spoken and written English communication.
- The advantage for College or Bachelor’s degree in Marketing, Filming, Communication or Journalism.
- + 2 years of experience in a similar position in marketing, advertising, creative production or commercial film industry.
- Experiences in commercial video projects such as TVC/iTVC, viral video, commercial film/video ads, KOL videos, Comedy Drama Film, and etc.
Skills
- Ability to write concise, compelling copy and handle multiple projects.
- Excellent attention to detail.
- Energy, stamina, and the ability to work under pressure.
- Excellent communication and interpersonal skills.
- High levels of creativity, imagination, initiative and enthusiasm.
- Interest in commerce, popular culture, and new advertising trends and techniques.
- Possess good leadership, people and project management skills.
- Work within strict budgets.
- Understand the different language styles that appeal to various target markets.
D, OFFER
- 13th-month salary
- Annual Performance Review
- Company Device
- Parking Fee
- Learning & Development opportunities
- Team outing & bonding activities (Team Bonding, Art Workshop, Food Day, Creatory Club Night...)
APPLY: Send your up-to-date English resume to [email protected] with the subject: [Creatory - 0522] Senior Copywriter - Fullname or apply to: https://creatory.bamboohr.com/jobs/view.php?id=255