[HCM][Agency] TBWA\ Group Vietnam: PR Account Manager

ROLE:

PR Account Manager should be able to lead his/ her team to develop and deliver excellent quality communication/PR strategies and activities for clients.

Control and lead the activities of one or a number of accounts and support staff to achieve the required objectives within agreed budget and timetable.

Generate a flow of new client revenues by developing existing clients, identifying new client opportunities and working as part of a new business team.

Be expected to act as a source of knowledge, insight and information about his/her specialist sectors and/or PR services.

RESPONSIBILITIES:

PEOPLE

• Develop trust with clients and deepen the consulting relationship
• Help to motivate and develop junior staff, ensuring correct standards for all works are carried out.
• Ensure that relationships in the team work effectively, and be responsible for solving issues within the team
• Ensure that relationships with other teams in the agency (creative, ATL, etc) work effectively, through quality briefings, clear processes and informal relationship-building
• Champion the firm’s principles, perspectives and vision internally and externally

CONSULTING 


• Maintain a strong network of journalists, demonstrate a good understanding of media trends, and use this knowledge to advise clients on communications approaches
• Actively broaden the client discussion, by challenging and exploring potential areas of need and opportunity
• Ensure insights and feedback to clients are excellent and constructive
• Ensure creative is effectively built in to client programmes and encourage a 360 marketing mindset
• Maintain overview of client contact by subordinates and ensure that all 
work carried out and submitted to clients is of the highest quality
• Manage client budgets, invoicing and profitability of individual client accounts
• Be fully aware of TBWA’s terms of business and standard client contract
• Be responsible for financial administration

BUSINESS ACUMEN

• Demonstrate a broad understanding of sector and client issues, and use this knowledge to anticipate and solve client problems
• Ensure a clear grasp of client business, internal and external politics, budgetary constraints and needs to be able to advise and counsel clients on emerging issues
• Actively seek, develop and implement new business initiatives
• maintain good business practice on behalf of TBWA towards clients and 
suppliers
• Effectively use TBWA tools and processes and encourage others to do so

Send your resume and portfolio to: [email protected]