[HCMC] Công ty Creatory tuyển dụng Senior Copywriter

ABOUT CREATORY & WHAT WE DO

Founded in 2015, CREATORY - “Create a Story” - a Digital Entertainment and a Content Marketing / Content Technology company that nurtures & supports individual talents to become the influencers that can impact millions of young generations, as well as providing the entertaining and creative contents. Our main business includes Talent Management, PR / Influencer Marketing, Contents Production, Contents Distribution.

CREATORY's purpose (MTP) is "to Bring Joy to billions of young generations by Enabling everyone's Talents" with vision to influence young generations'​ consciousness to higher-level by conveying inspiring messages & information through easily-consumed video content. Besides, we expect that can make the creative industry more transparent and by doing so, help creative people & companies grow and become more successful at what they do.

Our platform has a wide portfolio of influencers that are categorized into main fields such as gaming, lifestyle, edutainment, etc. Some of our most popular content creators are influential and inspiring positive living to the community, including MisThy, Woossi, Oops Banana, Di Di, Linh Ngoc Dam, Vannie, Rip113, Cuong Kido, Long.C, etc.

People love our Creators and our contents because those are created within our unique company culture and working environment. This is the number one priority of our business strategies. We provide very unique opportunities not only for professional development but also for personal development. We believe that our culture and soul will grow with us, this will be the key factors that help us achieve our goals together.

A, GENERAL DESCRIPTION:

A Copywriter is a creative specialist who has the capacity in ideation, conceptualization and story crafting skill. This is the person in charge of cracking a creative brief and contributes his/her creativity for the entire process of strategic planning to daily execution. Copywriters in Creatory usually work with planners, and other creative executives to come up with ideas and make them happen.

B, MAIN RESPONSIBILITIES:

B.1,Talent Branding: (50%)

• Brainstorm and help crafting brand concepts based on talent's positioning
• Build brand concept, develop content strategy/planning with key content angles and ideas that aligned with the talent's brand strategy, coordinate with other departments as a content strategy consultant

B.2, IMC Communication planning: (20%)

• Brainstorm ideas and campaign concepts for external proposal development with strategic planners

B.3, Sponsored Video: (20%)

• Produce ideas and scripts based on client’s brief for influencer social activities, adapting naturally content creators’ authentic voice and style
• Do pre-production meeting to debrief production and talent teams before shooting
• Supervise and cross-check deliverables to ensure that they are aligned with client’s brief and requirements
• Quality check the idea/scripts of freelance Copywriter

B.4, Internal Projects: (10%)

• Provide/consult idea direction for internal project, ex: build new channel, new content format,...
• Generate/collect creative reports/materials for internal use
• Cooperate well with other departments to run the campaign smoothly
• Other tasks assigned by line manager

C, REQUIREMENT:

Qualification:

• College or Bachelor’s degree, major in Marketing, Filming, Communication or Journalism is a plus.
• Minimum 3 years of equivalent experience in Marketing, Advertising, Creative Production or Commercial film industry.
• Experience in commercial video projects such as TVC/iTVC, viral video, commercial film/video ads, KOL videos, Comedy Drama Film, etc.

Skills

• Interest in influencer marketing, ability to adapt quickly with each Content Creator’s authentic voice & style
• High levels of creativity, imagination, initiative and enthusiasm.
• Have creativity but also strategic approach with logical, insightful rationale
• Have the ability to write concise, compelling copy.
• Effective research skill for trends and ideas
• Ability to handle multiple projects at the same time.
• Energy, resilience and the ability to work under pressure to meet deadlines and KPIs.
• Have good communication, presentation, and project management skills
• Understand the different language styles that appeal to various target markets.
• Fluent in both English and Vietnamese communication.
• Understand & respect every department’s role in delivering great work & build close relationships

D, OFFER:

Our World-Class company culture leads the way people in CREATORY work, grow and live. We WORK together in a happy environment, which help us to GROW and value our LIVES under the light of 3 main values: Envisioning, Transformation, Excellence and 7 cultures which are:

(1) Dare to dream big

(2) Evolve through learning

(3) Positive and passionate

(4) Practice transparency and candor

(5) Turn customers into raving fans

(6) Help others rock their greatest lives

(7) Honor my words with action

Self-Evolution & Ownership of work & productivity are all that we care about. CREATORY doesn’t need people to obey working time of 9-6, we don't force them to stay serious on their seat all day. They are given the power to choose what makes them comfortable and willing to come to the office every morning.

Other cool things

• Guaranteed 13th month salary.
• Annual salary review.
• Additional Health insurance.
• Learning & Development opportunities.
• Team outing & bonding activities.
• Contribution awards...etc