[HCM][Agency] Publicis Vietnam: Senior Copywriter

Ability to contribute original ideas for ad campaigns, works hand in hand with art director for concept-ing ad campaigns
Strong ability to write persuasive, catchy copy that sells brand’s products or services
Understanding the right tone of voice of a brand and ability to write in a concise, straightforward style that is conversational and with a unique tone of voice that appeals to target
A hybrid, meaning good with traditional and digital
The Senior Copywriter is responsible for the “words” of a campaign, it is the heart and soul of a brand cam- paign, including campaign, theme, tagline, body copy etc.
Collaborates with Traffic & Account Management to develop reasonable timelines for each project
Works with team to determine how best to present a concept using words and translates the same into a story for client presentation
Inspires and guides copywriters to strive for exceptional attention to detail in the written word through comprehensible guidance based on logic
Possesses a thick skin as your copy will be revised many times
Will report to CD to ensure quality and standards are met
Leads agency presentations in new business pitches when required

4 to 6 years experience in communications, advertising, digital, social media etc.
Spent 4 to 6 years ﬁnessing his / her art of the written word in a multinational agency setting
The ability to articulate thoughts into concrete ideas using words and visual aid
A sharp focus on doing not talking or delegating
Patience & maturity to lead a team of copywriters
Ecosystem understanding of the digital & physical world, with the ability to connect and map the two
A portfolio boasting an impressive collection of ideas, rendered in contemporary yet relevant written styles that deliver on all of the above
A team player, with brave, enthusiastic cheerful attitude
Optionally, a bag of awards on real work

To Apply, kindly send your CV to: [email protected].