[HCM][Client] PSB International College: Digital Marketing Specialist

Role of the position:

  • Be responsible for ensuring that the website is easily found by the target audience. ... Social networking tools such as Facebook, Twitter and Google+ allow businesses to engage with their consumers in real time and a digital marketer will often be responsible for this communication
  • Be responsible for establishing a positive image of the College as well as providing customer service to all new, current and potential students
  • Report to department Manager about specialist issue related to department.

Responsibilities:

1. Manage advertising channels:

  • Manage all channels to run advertisement online and internal campaigns including media planning, implementation, monitoring, optimization, analysis and reporting on social platform.
  • Work closely with advertising agencies on ads channels such as facebook, linkedin, skype, google... to get effective outcome within allocated budget.
  • Brainstorm new and creative growth strategies.
  • Deliver daily/ weekly report analysis for each campaign & suggest optimization

2. Deliver Marketing Services for customers:

  • Get requirements from Sales team, join meeting with Clients to create and deliver effective recruitment landing pages.
  • Coordinate with internal product team and track with agencies to manage timely page-coding, optimization and the commitment quality (ROI, Conversion rate...)

Key Performance Indicators:

  • Marketing campaign and activities quality (cost, quantity of participants, creativeness)
  • Number of people get knowledge about PSBC Viet Nam
  • Number of new students

Job Requirements:

  • Diploma/Bachelor in relevant major: Marketing management, Media management
  • 1-3 years of experience working in field
  • Priority: Working in Education field.
  • Excellent interpersonal, written and presentation skills
  • Must possess local perspective, with sensitivity to multiple and diverse cultures
  • English communication is required
  • Positive, enthusiastic, and creative mindset
  • Occasionally work flexible and/or extended hours
  • Occasionally lift objects
  • Presentation skills
  • Work in a fast-paced environment and under pressure
  • Basic computer skills; Microsoft Window/Office software
  • Time management
  • Project management

Work Section:

  • Working place: PSB International College, 15 Tran Van Tra, Tan Phu ward, Dist 7, HCMC
  • Working time: 8:00am – 5:00pm (Mon – Fri) & 2 alternative Saturday every month
  • Report to: College Director
  • Salary: 9,000,000 – 14,000,000 (gross)
  • Please send your CV to: [email protected] with the format [Digital Marketing Specialist] – [Full-name]
  • Website: https://www.psbcollege.edu.vn/