Danh sách thắng giải Spikes Asia 2016: MullenLowe, Y&R và Happiness Saigon là 3 đại diện từ Việt Nam đạt giải

“Hội nghị Sáng tạo Châu Á Spikes Asia 2016” đã khép lại hôm qua với các giải thưởng được trao cho các agency, mạng lưới và chiến dịch xứng đáng.

Việt Nam có 5 giải bao gồm 2 giải Silver Spike, và 3 giải Bronze Spike đến từ các agency MullenLowe, Y&R và Happiness Saigon. Dưới đây là toàn bộ danh sách:

Các giải thưởng đặc biệt:

Advertiser of the Year: Mars

Agency of the Year:

1. Colenso BBDO Auckland
2. Clemenger BBDO Melbounre
3. Dentsu, Tokyo Independent

Agency of the Year:

1. Party Tokyo
2. Fred & Farid, Shanghai
3. Enjin, Tokyo

Media Agency of the Year:

1. Starcom Melbourne
2. Mediacom New Zealand
3. PHD Auckland

Spikes Palm Award: Finch Australia

Network of the Year:

1. BBDO
2. Y&R
3. Leo Burnettz

Grand Prix for Good: Reword, for Headspace by Leo Burnett Melbourne and Starcom Melbourne

GRAND PRIX WINNERS

CREATIVE EFFECTIVENESS
Title	Advertiser	Entrant / Agency	Country
SHARE THE LOAD	PROCTER & GAMBLE INDIA	BBDO INDIA, Mumbai	INDIA
DIGITAL CRAFT
Title	Advertiser	Product	Entrant / Agency	Country
MUSEUM IN THE CLOUD	ALL NIPPON AIRWAYS	IS JAPAN COOL?	ENJIN, Tokyo	JAPAN
DESIGN
Title	Advertiser	Product	Entrant / Agency	Country
TOUCHABLE INK	THAI SAMSUNG ELECTRONICS / THAI ASSOCIATION OF THE BLIND	TOUCHABLE INK	J. WALTER THOMPSON BANGKOK	THAILAND
DIGITAL
Title	Advertiser	Product	Entrant / Agency	Country
INTELLIGENT PARKING CHAIR	NISSAN MOTOR CO.	INTELLIGENT PARKING ASSIST	TBWAHAKUHODO, Tokyo	JAPAN
DIRECT
Title	Advertiser	Product	Entrant / Agency	Country
MCWHOPPER	BURGER KING	FAST FOOD RESTAURANT	Y&R NZ, Auckland	NEW ZEALAND
ENTERTAINMENT
Title	Advertiser	Product	Entrant / Contributing Company	Country
LIFELINE	QUALCOMM	QUALCOMM SNAPDRAGON	OGILVY & MATHER, New York	USA
FILM CRAFT
Title	Advertiser	Product	Entrant / Agency	Country
HIGH SCHOOL GIRL?	SHISEIDO CO. / SHISEIDO JAPAN	SHISEIDO'S PRODUCTS (MAJOLICA MAJORCA / INTEGRATE)	WATTS OF TOKYO INC. / SHISEIDO CO., LTD., Tokyo / SHISEIDO CO., LTD., Tokyo	JAPAN
FILM
Title	Advertiser	Product	Entrant / Agency	Country
DENG ADUT	WESTERN SYDNEY UNIVERSITY	WESTERN SYDNEY UNIVERSITY	VCD + WE.COLLECTIVE, Sydney	AUSTRALIA
HEALTHCARE
Title	Advertiser	Product	Entrant / Agency	Country
TOUCHABLE INK	THAI SAMSUNG ELECTRONICS / THAI ASSOCIATION OF THE BLIND	TOUCHABLE INK	J. WALTER THOMPSON BANGKOK	THAILAND
INNOVATION
Title	Advertiser	Product	Entrant / Agency	Country
TOUCHABLE INK	THAI SAMSUNG ELECTRONICS / THAI ASSOCIATION OF THE BLIND	TOUCHABLE INK	J. WALTER THOMPSON BANGKOK	THAILAND
INTEGRATED
Title	Advertiser	Product	Entrant / Agency	Country
BREWTROLEUM	DB BREWERIES	DB EXPORT	COLENSO BBDO, Auckland	NEW ZEALAND
MEDIA
Title	Advertiser	Product	Entrant / Agency	Country
HUNGERITHM	MARS CHOCOLATE AUSTRALIA	SNICKERS	CLEMENGER BBDO MELBOURNE	AUSTRALIA
MOBILE
Title	Advertiser	Product	Entrant / Agency	Country
HUNGERITHM	MARS CHOCOLATE AUSTRALIA	SNICKERS	CLEMENGER BBDO MELBOURNE	AUSTRALIA
MUSIC
Title	Advertiser	Product	Entrant / Agency	Country
DENG ADUT	WSU	UNIVERSITY	FINCH, Sydney / VCD + WE.COLLECTIVE, Sydney	AUSTRALIA
OUTDOOR
Title	Advertiser	Product	Entrant / Agency	Country
BREWTROLEUM	DB BREWERIES	DB EXPORT	COLENSO BBDO, Auckland	NEW ZEALAND
PUBLIC RELATIONS
Title	Advertiser	Product	Entrant / Agency	Country
CHAMKI – THE GIRL FROM THE FUTURE	UNILEVER (LIFEBUOY)	LIFEBUOY HAND WASH	MULLENLOWE SINGAPORE	SINGAPORE
PRINT & PUBLISHING
Title	Advertiser	Product	Entrant / Agency	Country
MCWHOPPER	BURGER KING	FAST FOOD RESTAURANT	Y&R NZ, Auckland	NEW ZEALAND
PROMO & ACTIVATION
Title	Advertiser	Product	Entrant / Agency	Country
BREWTROLEUM	DB BREWERIES	DB EXPORT	COLENSO BBDO, Auckland	NEW ZEALAND
RADIO
Title	Advertiser	Product	Entrant / Agency	Country
CANDY CLASS	RADIO CITY 91.1 FM	CORPORATE SOCIAL RESPONSIBILITY	GREY WORLDWIDE INDIA, Mumbai	INDIA

(The jury in Print & Outdoor Craft did not award a Grand Prix.)

Xem danh sách chi tiết các giải thưởng tại đây.

Kim Huy / Brands Vietnam
Nguồn Campaign Asia